PowderFX Mineral SPF10 Foundation: The Rundown

Anyone who has ever had to deal with oily skin in the heat and humidity of Florida knows how invaluable powder foundation is to keeping your complexion fresh. My grandmother (whom I inherited my crazy oily skin and who had no wrinkles even at age 60) always had her handy powder compact within reach. So when I returned recently to Florida for a family vacation at Disney World, I knew I couldn’t arrive there without any. Last year I used Bare Escentuals mineral powder and while it was okay, it was messy and caused all kinds of packing problems I didn’t want a repeat of this time. And as I’d been meaning to try the color diverse and dermatologist developed Canadian beauty brand CoverFx for quite awhile, I decided to take the plunge.

CoverFX's Powder FX Mineral foundation

CoverFX’s Powder FX Mineral foundation. Perfectly milled and excellent for hot temperatures.

CoverFx SPF10 pressed powder foundation contains .42 ounces (12 grams) of product and comes in a very sleek lightweight plastic/aluminum compact complete with mirror. The physical sunscreen consists of the natural ingredients of Titanium dioxide (3.5%) and Zinc Oxide (3%). Its low profile packaging makes it easy to stash in your purse or theme park swingpack without taking up more precious space that it needs. A small sponge comes with it but if you have oily skin I would recommend tossing it. It is embossed with the CoverFx logo with plastic protector and the powder is very silky and well-pigmented.

Press shot PowderFX in B25 (the shade I bought)

The shade I chose was B25 which was a very good match for my NW43 about to go to NW45 skin in the Florida heat. My main use for this pressed powder was to finish my look and keep my oily skin at bay while using NARS Pro-Prime primer and their new Tinted Moisturizer. After using the NARS primer and tinted moisturizer in, I used the EcoTools retractable kabuki brush to blend the CoverFx powder into my skin to take the dewy shine off from the tinted moisturizer and provide a matte finish.

Because of the dense pigmentation, it is very easy to build coverage to the intensity you desire without looking ‘cakey’. CoverFX does sell a sheer touch-up powder but as I have super-oily skin I decided the foundation was a better buy for me. A unique feature about this product is that it is printed with an expiration month and date. As I go through a lot of pressed powder during the year I’d use mine up well before the expiration date. What I like is the implication as to the freshness of the product and I like that.

Florida Performance

In the morning before heading out one of the Disney theme parks, I applied the NARS Pro-Prime primer, Make Up for Ever Full Cover concealer under eyes and on acne scars, then blending in NARS Tinted Moisturizer in Martinique, then buffed the CoverFx SPF10 foundation into my skin. The powder felt very light and I did not use much as I wanted a natural look and only needed to take the ‘dewy’ look off of my skin. My skin felt very comfortable despite the 90 degree heat during the day (and about 90 – 95% humidity). While I did sweat, my skin did not itch because of the powder nor was it irritated by the active ingredients in the sunscreen. Twice during the day I gently blotted the sweat off of my face and reapplied a light dusting of the CoverFX SPF10 powder and my complexion was refreshed quite nicely. In the evening after a shower, I again applied NARS primer first, then tinted moisturizer and concealer, then built up the color of the CoverFX SPF10 powder foundation on my skin for a more formal and flawless look. Although in the evenings I spent more time in air conditioned restaurants, my complexion still looked fresh, flawless and comfortable. I didn’t bother with touch-ups in the evening as the temperature was cooler (lot 70’s) and humidity lower at night during Easter in Florida.

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Wearing CoverFX’s PowderFx in outside Florida light over NARS Tinted Moisturizer in Polynesia (eye shadow is NARS Rated R Duo)

Because of the lower SPF in this product, the strong Florida sun rays did penetrate to darken my skin, but I’m please to say it did so very evenly. The darker shade of this powder compensated for my skin’s browning in the Florida heat. Side note: I did bring my lighter shade of NARS tinted moisturizer (Martinique) with me because it was Spring in Florida and not summer. Even when I darkened to NW45, the color adjusted flawlessly.

Final Impression

I am so impressed with the packaging, natural sunscreen, formulation and performance of this product that I expect it will replace my MAC Careblend powder as my setting/retouching powder of choice. I’m also impressed with CoverFX because it has so many deep tones to accommodate the complexions of women of color. The line seems to be inclusive of all skin tones rather than catering to a core few and this is why it personally ranks up there with the likes of NARS and MAC for me. In fact, I like this product so much it is hereby FLORIDA APPROVED! CoverFX products are available exclusively at Sephora, Sephora.com and on CoverFX.com

B Series Color for CoverFX. Love how deep the colors run!

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My Powder Fx SPF 10 pressed powder–my new favorite finishing powder.

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Back of package. Note the printed expiration date–nice!

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My well-loved Powder Fx SPF10 Mineral foundation in B25.

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NARS Pure Radiant Tinted Moisturizer in Polynesia: The Rundown

Yes, dear readers, I am finally ready to give you the scoop on the once-postponed but now finally released tinted moisturizer from NARS! Cue the Super Bowl-like cheering….

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Finally! NARS Pure Radiant Tinted Moisturizer has been released! (Polynesia shade)

Exclusively released first at Nordstrom and scheduled for release at NARSCosmetics.com on 15 February 2012, NARS Pure Radiant tinted moisturizer boasts beneficial skin ingredients (including some from Francois Nars beloved French Polynesia), an SPF of 30/ PA+++ and is available in nine (9) shades.

NARS Pure Radiant Tinted Moisturizer Colors

1 Finland – Lightest with a neutral balance of pink and yellow undertones
2 Alaska – Light with a neutral balance of pink and yellow undertones
3 St. Moritz – Medium with a neutral yellow undertone
4 Annapurna – Medium with a neutral peachy undertone
5 Cuba – Medium with a neutral balance of pink and yellow undertones
6 Malaga – Medium dark with warm caramel undertones
7 Seychelles – Medium dark with golden olive undertones
8 Martinique – Medium dark with warm red undertones
9 Polynesia – Dark with warm chocolate undertones

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From left: Malaga, Seychelles, Martinique, Polynesia (w/ flash)

Going by the promotional swatch shots NARS released to the press, it looked like my skintone (MAC NW43) was between Polynesia and Martinique. Usually I am ‘Dark 1’ in NARS foundations so that was another reason I went with Polynesia. While mine was en route to my house from Nordstrom.com, a blogger named Micheleista managed to get swatches of Cuba and Martinique along with Polynesia and going from her swatches, my ideal color would be between Cuba and Polynesia. [UPDATE> My local Sephora just got these in stock and I was color matched with Martinique which turned out perfect for my winter skintone. Will review within the next week or so]

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Swatches of NARS Pure Radiant tinted moisturizer in Polynesia (no flash/HDR)

One thing I noticed right away is how the tube actually feels in my hand. Perhaps it’s ergonomic design, perhaps its art but I like how it fits the natural grip of my hand unlike the longer tube of my Laura Mercier Oil-Free tinted moisturizer. Unlike with Laura Mercier, you can see the color of the product without having to remove the cap. And speaking of the cap, I really like the flip-top design. It is much more convenient and easier to access than the screw-top of other brands of tinted moisturizer.

The color itself is sheer yet the pigments are translucent enough not to show up ashy on dark skin. It blends easily and dries down quickly–an important feature for my oily skin. After it dries down on your skin, it leaves a semi-glow look that is very natural. Not as made up as when I use my NARS Sheer Matte foundation but more ‘my skin but better’. I’m not a fan of the ‘dewy’ look as I already have oily skin so using a pressed powder like NARS’ Pressed Powder in Solei, or MAC’s Careblend powder gives a beautiful matte finish the face. I found myself using this mostly on Saturdays and Sundays where I want to have great looking skin but not necessarily look more formally made up.

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Full face look with NARS Pure Radiant Tinted Moisturizer in Polynesia (NARS Kuala Lumpur eye shadow duo on eyes, Matte Velvet lip pencil in Damned on lips/ outside natural light)

When it came to performance, NARS Pure Radiant tinted moisturizer did not disappoint. The texture of the moisturizer is very lightweight and it is not an exaggeration to say it feels like you have nothing on your face as it dries down. Some people like to apply tinted moisturizer with their fingers and that method would definitely work with this product, but I prefer to use either a stippling brush by MAC or the Sonia Kashuk flat-top face brush from Target for more controlled and precise blending. I wouldn’t call this tinted moisturizer waterproof but I did find it to be somewhat water-resistant. During a very hard workout I blotted the sweat off of my face with a towel (blot, don’t wipe or everything will come off no matter what brand it is) and hardly any of the tinted moisturizer came off. I will be Florida testing this when I go to Disney World for Easter so we’ll see how NARS Pure Radiant tinted moisturizer hangs with the likes of high humidity, Splash Mountain and Kali River Rapids.

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Polynesia swatch blended in (no flash/HDR)

NARS claims to want to cover a wide range of skintones with this product. And for the most part that is true. Polynesia definitely makes me look more like my summer NW45 skintone and it definitely makes my NW43 winter skin look like I’ve gotten some sun. As I mentioned earlier, the pigments in this formula are translucent and I can see women approaching NW/NC50 range being able to wear this as it will enhance your skintone. In addition to the top-shelf SPF 30/PA+++, there are good-for-your-skin botanicals and ingredients that claim to help reduce the appearance of discoloration and dark spots caused by hyperpigmentation. Women of color are very prone to hyperpigmentation due to such things as acne scars (I’m very familiar with this one) and other factors so this is a very nice benefit.

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Clockwise from top:NARS Promo shot of model wearing Polynesia, Me wearing Polynesia (natural outside lighting), back of NARS Pure Radiant Tinted Moisturizer tube in Polynesia, Me wearing Polynesia (indoor lighting, no flash)

NARS Pure Radiant tinted moisturizer retails for $42 for 1.9 ounces of product. When compared to my Laura Mercier Oil-Free Tinted Moisturizer which only has 1.7 ounces of product and is SPF 20 and has the same price, it is a very good value for the money. If you have super-oily skin as I do, and find the Laura Mercier tinted moisturizer to take too long to dry down (which was very annoying when I Florida tested it), it’s worth it to give NARS tinted moisturizer a chance. I am very pleased with this product and plan to use it more extensively when my skin gets darker in warmer weather here in the Philadelphia suburbs.

So are you sold? Are you planning on buying this? Let me know in the comments section!

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From left: MakeUpForEver Velvet Mat+ in #75, NARS Polynesia, MAC Matchmaster 8.0, NARS Polynesia, Laura Mercier Oil-Free Moisturizer in Mocha, NARS Polynesia, MAC Studio Fix Fluid NW45 (flash)

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From bottom: MakeUpForEver Velvet Mat+ in #75, NARS Polynesia, MAC Matchmaster 8.0, NARS Polynesia, Laura Mercier Oil-Free Moisturizer in Mocha, NARS Polynesia, MAC Studio Fix Fluid NW45 (flash)

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From top: NARS Polynesia, NARS Sheer Matte Foundation in New Guinea, NARS Polynesia, NARS Sheer Matte Foundation in Trinidad

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Love the bottle, the formula and this shade. Definitely pick one up!

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NARS Pure Radiant Tinted Moisturizer box, instructions and ingredient list

NARS Pure Radiant Tinted Moisturizer in Polynesia: Preview

If you came to this page previously and there was only a picture, I apologize. I jumped the gun a bit.

However, released today in an article for W magazine is a promo shot from NARS of a model of color wearing their new Pure Radiant tinted moisturizer in the color Polynesia.

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NARS model wearing the Pure Radiant tinted moisturizer in Polynesia (NARS Cactus Flower cream blush on cheeks!)

Now look at a photo of a look I did this morning but I’m wearing Tarte Cosmetics Full Coverage Amazonian 12 hour waterproof foundation in ‘Deep’ (with Too Faced Aqua Bunny on top). We look similar in skin tone, no?

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Me wearing Tarte Cosmetics full coverage 12 hr foundation in 'Deep' w/ MAC Hot Tahiti on lips

NARS Pure Radiant tinted moisturizers are available for sale now exclusively at Nordstrom.com. I’ve ordered Polynesia so in a few days I’ll be able to review it.  NARS is planning to launch this product at other stores (i.e. Sephora) in the coming months and International later this year.  As always I will keep you posted.

Happy shopping!